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    girl sitting outside doing her eyebrows in a compact mirror
    girl sitting outside doing her eyebrows in a compact mirror

    Brow Waxing

    We’ve all had that moment: nose inches from the mirror, going overboard and being slightly horrified, only to realize how much we've over-tweezed.  


    Achieving the right brow shape and volume is no solo journey. Here's where our eyebrow Waxing Specialists can be your best partner.

    girlfriends on a bench looking at a phone
    girlfriends on a bench looking at a phone

    01

    What to Expect

    The low-down on your first brow wax

    Eyebrow waxing newbie? We got you! During your reservation, our Waxing Specialists will walk you through each step so you feel prepared and confident.

    A slight ouch

    A little discomfort is completely normal during your first-ever eyebrow waxing, but guess what? It'll hurt less and less with each time visit.

    Take a little off the top

    Your eyebrow Wax Specialist might use small scissors to snip your longer hairs, so if you see a trimmer come out, that's why.

    A tweeze here & there

    After waxing, your eyebrow Wax Specialist may tweeze your brows to perfection by removing any pesky strays.

    A smidgen of red

    The skin around your brows may become red after eyebrow waxing, so if you're going to an event, schedule a wax three days before, just to be safe.

    girl smiling pushing her hair back
    girl smiling pushing her hair back

    02

    Brow Shapes & Techniques

    Not sure about what shape brow best suits your face? That's where our experts come in! 


    Your individual face will determine which brow shape our Wax Specialist will recommend, and they'll work with you to make sure you love the end result. Below are some guidelines based on common face shapes.

    square shaped eyebrows

    Square

    Square faces have well-defined, sharp angles naturally, so a round or soft angled brow will create a balanced look.

    round shaped eyebrows

    Round

    With round faces, sharp angled brows with a high arch look best and help to create defined lines that flatter.

    long or oval eyebrow waxing shape

    Long or Oval:

    Long or oval faces benefit from having soft arches or a flat brow; having an arch that's too high can elongate the face.

    heart-shaped eyebrows

    Heart-Shaped

    Heart-shaped faces look best with a natural, soft-angled arch that draws just the right attention to the upper half of the face.

    girl and boy in workout clothes running outside
    girl and boy in workout clothes running outside

    03

    Eyebrow Waxing 

    Vs. The Rest

    Let's walk though the ways eyebrow waxing compares to other methods


    Eyebrow waxing vs. threading

    Eyebrow threading uses a cotton thread to remove short rows of hair from your brow. 


    Since threading removes each hair slowly and individually, it can be more painful and uncomfortable than waxing. Threading can also be difficult on sensitive skin, especially if you're an acne sufferer. 


    Our trained Wax Specialists use our exclusive Comfort Wax, which is gentle on even the most sensitive skin. And with waxing, you can achieve a sharper, cleaner brow shape that lasts longer and is less painful to achieve.

    Eyebrow waxing vs. tweezing

    Just as with threading, tweezing is a slower and sometimes more painful experience than waxing (ever miss the hair and pinch your skin instead?) Tweezing results don't last as long and there's more room for error, since it's easy to over-tweeze your brows which can cause permanent damage. 


    However, tweezers are a great way to take care of any pesky, stray hairs that sprout up between waxes.

    Eyebrow waxing vs. microblading

    Microblading is a semi-permanent makeup application, not a hair removal technique. When microblading has been done, the remaining hair will still need to be groomed to keep brows looking perfect. 


    Microblading is apainful, expensive procedure that can give a harsher appearance than traditional makeup and can lead to an unnatural looking, semi-permanent result.

    Eyebrow waxing vs. DIY

    We've all had one of those days: stuck at home, deciding to go it alone on your brows and before you know it, you've removed too much hair, over tweezed, and created an outdated or unnatural shape. 


    So stick with the professionals! At EWC, we'll give you a thorough eyebrow waxing consultation to determine what shape is best for your face.

    woman sitting in a chair on the beach looking out to the water
    woman sitting in a chair on the beach looking out to the water

    04

    Eyebrow Waxing Aftercare

    So: you've just left one of our centers and you look flawless. Here's how to keep your #browfection going in between reservations with our proprietary products and tools.

    How long does eyebrow waxing last?

    To keep your brows looking perfect, we recommend waxing every 2-3 weeks. If this interval is ideal for you, you'll find our Unlimited Wax Pass is a great value.

    Which products should I use to make my brows look gorgeous every day?

    Our Wax Specialists can help you choose products that are best for your hair color and skin tone so your brows stay looking gorgeous in between reservations. 


     Our STRUT BOLDLY BROW COLLECTION includes six products to get you through to keep your brows looking full and flawless, all products in this collection are:

    microscope to showcase purple clinically tested icon

    Clinically tested 

    purple icon with water in hand to show dermatologist tested products

    Dermatologist tested

    paraben & mineral oil free icon

    Paraben &

    Mineral oil free

    purple rabbit icon to represent cruelty-free products

    Cruelty Free

    After Eyebrow Waxing Services


    Follow these five steps for #browfection!

    Use our Strut Boldly™ Brow Collection to pull off an impeccable look.

    purple circle with white 1 icon

    Start with the tail

    Use short, light strokes to fill in the tail by starting at the arch and extending to the end. Finish into a graceful point.

    purple circle with white 2 icon

    Build the base

    highlighting the base of the eyebrow

    Create a baseline across the bottom of the body of the brow.

    purple circle with white 3 icon

    Frame and fill the body

    front part of eyebrow shape outline

    Make a parallel line to the baseline and fill the area in between while avoiding the start.

    purple circle with white 4 icon

    Fill in the start

    full brow shape with closed eye

    Fill in the inside edge of the brow using a light touch to avoid the “drawn on” effect.

    purple circle with white 5 icon

    Blend, blend, and blend again

    spoolie brush being used to blend eyebrow after waxing

    Use the spoolie brush to blend it all together until you accomplish #browfection.

    girl and boy in workout clothes smiling
    girl and boy in workout clothes smiling

    05

    Men's Brow Waxing

    We believe waxing is for everyone...and men’s eyebrow waxing services are becoming increasingly popular these days. 


    So if you're looking for a place that specializes in men’s eyebrow waxing, look to the Experts in Eyebrow™ at European Wax Center.

    We've got manscaping covered.

    Brow Beaten

    Unruly brows? Come see one of our Waxing Specialists if you've got stray hairs that extend beyond the browline or if there's a unibrow situation that needs to be fixed. 


    Don't Weekend Warrior Your Brows 

    It's easy to go overboard when grooming your brows on your own. You also run the risk of getting an unnatural or uneven result.  


    Get in Shape 

    Our eyebrow experts are trained on the proper eyebrow shapes—we've got you covered, even if you have a lot of hair or really thick brows. 

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