We're Proud to Be

The Official Waxing Partner of The Dallas Cowboys Cheerleaders!

With over 20 million services performed every year in our over 800 centers nationwide, there's a reason the pros trust their skin to our Wax Experts!

When the Cowboys Win, You Do Too!

Get 10% off your total ticket when the Dallas Cowboys win!

For the entire week following a Cowboys win, you'll save 10% off any in-center purchase of products or services at participating Dallas-Fort Worth centers.


Valid from 9/11/22 - 1/8/23*

Why The Experts in World Class Entertainment Trust The Experts in Wax

  • We Really Are The Experts

    We Really Are The Experts

    Our Wax Specialists receive extensive training and performed over 20 million waxes in 2021.

  • Our Comfort Wax® is Next Level

    Our Comfort Wax® is Next Level

    Made with natural beeswax sourced from Europe, our Comfort Wax® takes the “ouch” out of waxing.

  • Our Exclusive Product Collection

    Our Exclusive Product Collection

    Our EWC products are created for waxed skin, helping to soothe + extend your results.

  • We Have Impeccable Standards

    We Have Impeccable Standards

    Our private waxing suites are sanitized after each guest, providing a comfortable, discreet space for your service.

  • New Guests Get Their First Wax FREE*

    New Guests Get Their First Wax FREE*

    We’re so confident you’ll love your waxing experience with us, we offer all new guests a free first wax.

The Director of Dallas Cowboys Cheerleaders, Kelli Finglass, is excited about the partnership between European Wax Center + the Dallas Cowboys Cheerleaders. 

"The expertise and convenience European Wax Center provides will be instrumental in maintaining our world-renowned brand and image, and we are thrilled to have a world-class partner that will help keep our cheerleaders looking and feeling their best."

Dallas Cowboys Cheerleaders Share Their Faves